Back to Series Descriptions
Marketing and Selling are two separate, but equal, professions. Both must work together seamlessly and flawlessly to efficiently and repeatedly drive revenue. In this interactive and lively course, attendees will learn about the components of any businesses system for driving revenue. This "systems approach" to understanding these universal components teaches the essential building blocks of successful selling. Attendees will learn about the universal buying cycle that all buyers use, as well as the universal selling cycle that all sales will follow. With this knowledge, and common dialogue, attendees will learn how to begin to leverage their own knowledge, skills, and abilities in the most effective manner to achieve results. Armed with this knowledge and “universal truths”, attendees will create their own unique approach to the sales process.
